I didn't fully appreciate the fact that although Rics are indeed beautiful instruments out of the factory, and have that unbelievable sound, they don't come totally set up the way one might expect.
It would be easy for us if, one, everyone wanted their instrument set up the same way and two, everyone lived in Southern California or an identical clime.
Peter Buck, for instance, has action so high and strings so heavy that I can hardly bear to play his guitars. But for him, that's his perfect adjustment. On the other hand, the lead player in my band likes his set up virtualy bottomed out, strings practically on the frets.
We hope we're going meet to "one's" expectation more often than not by sending them out with an average, middle-of-the-road adjustment but there's plenty of people at both ends of the spectrum too.
And then there's the climate; not much we can do about that.